One of the perks of frequent business travel is the ability to rack up airline and hotel points that can be used for upgrades, free hotel stays, and tickets for personal travel. The loyalty game has changed dramatically over the past few years and especially in recent months. Frequent business travelers were worried about their status and airlines and hotels responded with flexible policies that allowed them to stay in standing despite not traveling.
As business travel resumes, business travelers are going to rethink their loyalty strategies, and travel managers will want to consider their importance when rethinking policies that drive adoption. Additionally, many companies are introducing corporate credit cards that negate the potential point earnings once available with per diems and bookings.
In this episode of Open for Business, we sit down with Ron Davis, Director of Loyalty at Radisson Hotel Group and Dave Canty, Founder of GenZ Loyalty, Partner at New World Loyalty, and former director of loyalty programs at IHG and JetBlue. Also joining us is Grant Martin, Director of Product Marketing at TripActions, and loyalty enthusiast to talk through recent loyalty changes and how business travelers and travel managers should think about loyalty moving forward.
In this episode of Open for Business: A Corporate T&E Podcast, we’ll discuss:
Next week we’ll be looking at the future of cities as knowledge hubs and business travel destinations.
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