TripActions is doing a good job of bringing together technology and humans and having them run harmoniously. Because they have [tools like] chatbots that can say, “Hey I noticed that something changed with your trip,” and they have the instant messages and so forth. But then, very quickly, in a matter of seconds up to a few minutes, a real human being will be able to connect to the end user. Not just from a corporate administrator such as myself, but even to the end user.” - Omar G, Procurement @ Lyft